
Contents
Communication and Business English Two
Rationale
International English Language Testing System' ( IELTS , pronounced /'aijelts/ ) is a test of English language proficiency. It is jointly managed by University of Cambridge ESOL Examinations, British Council and IDP Education Australia . Candidates may choose either the Academic Module or the General Training Module:
1. The Academic Module is intended for those who wish to enroll in universities and other institutions of higher education . 2. The General Training Module is intended for those planning to undertake non-academic training or to gain work experience, or for immigration purposes. IELTS is accepted by most Australian, British, Canadian, Irish, New Zealand and South African academic institutions, by an increasing number of academic institutions in the USA, and by various professional organizations. It is also a requirement for migration to Australia and Canada.
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Business Communication is communication used to promote a product, service, or organization; relay information within the business; or deal with legal and similar issues.
Business Communication encompasses a variety of topics, including Marketing , Branding , Customer relations , Consumer behaviour, Advertising, Public relations, Media relations, Corporate communication, Community engagement, Research & Measurement, Reputation management, Interpersonal communication, Employee engagement, Online communication, and Event management.
The Business Communication message is conveyed through various channels of communication , including the Internet, Print (Publications), Radio, Television, Ambient, Outdoor, and Word of mouth .
Business Communication is a common topic included in the curricula of the Masters of Business Administration ( MBA ) program of many universities.
There are several methods of business communication, including: 1. Web based communication - for better and improved communication, anytime anywhere ... 2. e-mails, which provide an instantaneous medium of written communication worldwide; 3. Reports - important in documenting the activities of any department; 4. Presentations - very popular method of communication in all types of organizations, usually involving audiovisual material, like copies of reports, or material prepared in Microsoft PowerPoint or Adobe Flash 5. telephoned meetings, which allow for long distance oral communication; 6. forum boards, which allow people to instantly post information at a centralized location; and 7. face to face meetings, which are personal and should be succeeded by a written followup. |
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Objective
The Course aims at upgrading students’ English proficiency in workplace . It introduces students to the basic communication knowledge they will need for writing business correspondence, delivering business presentations and participating in business meetings.
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Teaching and Learning Resources
Achieving Success Through Effective Business Communication
- 10 Tips for More Effective Business Communications
- Internet Basics
- Featured Websites
Communicating in Teams and Mastering Listening and Nonverbal Communication. Communicating Interculturally
Tutorials
Readings
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Nonverbal communication (NVC) is usually understood as the process of communication through sending and receiving wordless messages. i.e., language is not the only source of communication, there are other means also. NVC can be communicated through gestures and touch (Haptic communication), by body language or posture, by facial expression and eye contact. NVC can be communicated through object communication such as clothing, hairstyles or even architecture, symbols and infographics. Speech contains nonverbal elements known as paralanguage, including voice quality, emotion and speaking style, as well as prosodic features such as rhythm, intonation and stress. Dance is also regarded as a nonverbal communication. Likewise, written texts have nonverbal elements such as handwriting style, spatial arrangement of words, or the use of emoticons.
However, much of the study of nonverbal communication has focused on face-to-face interaction, where it can be classified into three principal areas: environmental conditions where communication takes place, the physical characteristics of the communicators, and behaviors of communicators during interaction.[1]
- Albert Mehrabian
- Asemic writing
- Behavioral communication
- Body language
- Desmond Morris
- Doctrine of mental reservation
- Forgetfulness
- Intercultural competence
- Joe Navarro
- Metacommunicative competence
- Microexpression
- Neuro-linguistic programming
- People skills
- Regulatory Focus Theory
- Semiotics
- Silent service code
- Twilight language
- Unconscious communication
- References
- External links
- "Credibility, Respect, and Power: Sending the Right Nonverbal Signals" by Debra Stein
- Advanced Body Language by Roman Smirnov, 2008
- Online Nonverbal Library with more than 500 free available articles on this topic.
- The Nonverbal Dictionary of Gestures, Signs & Body Language Cues by David B. Givens
- "Psychology Today Nonverbal Communication Blog posts" by Joe Navarro
- "NVC Portal - A useful portal providing information on Nonverbal Communication"
Planning Business Messages. Writing Business Messages . Completing Business Messages
Tutorials
Readings
Writing Routine Messages. Writing Negative Messages. Writing Persuasive Messages
Tutorials
Readings
Finding, Evaluating, and Processing Information. Communicating Information Through Visuals
Tutorials
Readings
Information processing is the change (processing) of information in any manner detectable by an observer. As such, it is a process which describes everything which happens (changes) in the universe, from the falling of a rock (a change in position) to the printing of a text file from a digital computer system. In the latter case, an information processor is changing the form of presentation of that text file. Information processing may more specifically be defined in terms used by Claude E. Shannon as the conversion of latent information into manifest information. Latent and manifest information is defined through the terms of equivocation (remaining uncertainty, what value the sender has actually chosen), dissipation (uncertainty of the sender what the receiver has actually received) and transformation (saved effort of questioning - equivocation minus dissipation) [citation needed].
Within the field of cognitive psychology, information processing is an approach to the goal of understanding human thinking. It arose in the 1940s and 1950s. The essence of the approach is to see cognition as being essentially computational in nature, with mind being the software and the brain being the hardware. The information processing approach in psychology is closely allied to cognitivism in psychology and functionalism in philosophy although the terms are not quite synonymous. Information processing may be sequential or parallel, either of which may be centralized or decentralized (distributed). The parallel distributed processing approach of the mid-1980s became popular under the name connectionism. In the early 1950s Friedrich Hayek was ahead of his time when he posited the idea of spontaneous order in the brain arising out of decentralized networks of simple units (neurons). However, Hayek is rarely cited in the literature of connectionism.
In the 1970s, Abraham Moles and Frieder Nake were among the first to establish and analyze links between information processing and aesthetics.
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Planning Reports and Proposals. Writing Reports and Proposals. Completing Reports and Proposals
Tutorials
Readings
Planning, Writing, and Completing Oral Presentations. Enhancing Presentations with Slides and Transparencies
Tutorials 1. Planning, Writing, and Completing Oral Presentations 2. Enhancing Presentations with Slides and Transparencies
Readings 1. Articles related to "designing and planning oral presentations" |
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Building Careers and Writing Résumés. Applying and Interviewing for Employment
Tutorials
Readings |
Paula’s Interview Techniques on American Idol |
Recommended
Texts
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